About The Savvy Bookkeeper

Business Planning for Bookkeepers on a Mission
The Savvy Bookkeeper provides essential resources to bookkeeping businesses. Savvy Mentorship: Bookkeepers Edition is the only mentorship in Australia that helps bookkeepers lay a solid foundation in their own business and equip them to sell highly valued business planning and consulting packages to their clients.

The Story

The Savvy Bookkeeper was founded by me, Amy Hooke. My vision? To guide more bookkeepers with strategic business planning, so they can support other small businesses in growing and, therefore, the Australian economy.

Too many small businesses struggle. Or worse – fail, due to lack of planning. As a business owner myself, I experienced challenges in my first business and nearly gave up.. more than once!

Fortunately, I got help, mentoring, and some solid systems in my business and quickly turned my business around. I increased my company’s revenue from $1,000 to $11,000 a month only using my website. With my new skills, experience, and knowledge, I became a trusted partner to my clients.

The Savvy Bookkeeper was founded to help you avoid the mistakes I was making and skip ahead to the good bit where you have a thriving business.

In our flagship program, Savvy Mentorship, I provide you with the support, accountability, motivation, and insights you need to overcome roadblocks and achieve your business goals. And I help you become a strategic business partner to your clients.

Savvy Mentorship is perfect for bookkeepers who are…



My sessions are tailored around the needs of Australian bookkeepers running a business



My mentoring works best for those with at least 5 years’ bookkeeping experience (or for registered BAS Agents)

Running a business

My coaching is most effective for those who have been in business for at least 12 months

Earning $100k+

My packages are most affordable, and most relevant for those who have moved past the start-up phase

During each session you will…



Come away from each session with new knowledge which will fill the gaps in your business acumen


Plan out strategic ways to grow your business in the way that you want to grow (and without the headaches)


Get the answers you’ve been searching for on topics like running your business more effectively, or delivering more effective sales presentations


Find the right words to talk about what you do, and have great confidence when you speak to business owners about your services


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START THE NEXT season with a business plan

If you're ready to jump in and find out more about how business planning can help your business, sign up for the Business Planning Basics webinar. It's FREE.